For the last few months, Mary Winchenbach has been in deep doo-doo — and she’s only getting deeper.
Ever since two videos of the Maine resident slinging homemade trinkets made of moose turds at a local craft fair went viral in September, she’s been fielding interviews from all over, and making her signature poop products nonstop.
To keep up with the demand for her tchotchkes, Winchenbach, 58, had to quit her day job at a seaweed fertilizer plant and even hired extra workers to help manufacture and ship the goods for her business, Tirdy Works.
“Oh my God, it has been freakin’ crazy. I have [expletive] from one end of my house to the other, and right now we are so behind on orders,” Winchenbach said in a telephone interview. “We’ve been so damn busy making the turds and shipping the turds.”
Soon, the demand for Winchenbach’s “Poo-poo platters,” “Poo-poo clocks,” and “Stool Samples” could surge once more.
Winchenbach, who lives in Somerville, Maine, with Deb Nicholls, her partner of 12 years, said they recently returned home from a trip to Los Angeles, where they filmed a television segment for the upcoming season of “Tosh.0” on Comedy Central.
She said the station apparently caught wind of her creations as more television stations and news sites picked up on the viral video of Winchenbach selling her humorous products at Maine’s Common Ground Country Fair last year.
“It was probably right up his alley,” she said of the show’s host, Daniel Tosh, “because that’s the kind of guy he is.”
A spokeswoman for Comedy Central confirmed in an e-mail that Tosh taped a piece with Winchenbach recently and the segment will probably air next season, in the spring.
To make her products, Winchenbach scours the woods of Maine for droppings and then hauls them back home. The trinkets she creates, she says, are safe, and are dried and coated before they’re turned into masterpieces to be delivered.
Winchenbach, who has been running Tirdy Works as a side business for more than a decade, said she could have never anticipated that a pair of Facebook videos of her just being herself would propel her to national fame and land her on television.
Collectively, the two original videos have been viewed more than 13 million times.
“Turds are interesting, I guess,” she said.
But perhaps it’s Winchenbach who’s the interesting one. In the videos, she delivers pun-filled pitches to customers surrounding her booth at the Maine fair, adding a layer of laughs to the silly items on display. On her business’s Facebook page, Winchenbach’s charm seems to be the main attraction.
“This woman is amazingly funny,” one person wrote on the Tirdy Works page when things started taking off.
In November, Tirdy Works updated its Facebook followers about the trip to California, posting pictures of Winchenbach getting her makeup done behind the scenes.
“They came and did my face all up and stuff,” she said. “Just to hide all my friggin’ wrinkles.”
The Maine native called the experience on the West Coast incredible, and said Tosh was “super funny” and the clip for the show’s 11th season was “funny [expletive].”
“I was waiting for him to say something kind of derogatory, but he was so polite and they had a big spread of food there,” she said. “The only thing I thought was kind of interesting is when we were going through the skits, he had four containers of hand sanitizer on the table, and he was constantly sanitizing himself.”
Winchenbach said they taped for about three hours during her visit. To get her products to the studio, the network paid to have her turds shipped across the country.
She said she used the opportunity of being in California as a chance to spread the word about Tirdy Works.
“We spread turds all over that city,” Winchenbach said. “We gave the waitresses turds and stuff. I was passing out the products to people all over LA. I’m just encouraging everyone to give a [expletive].”
While there, she said she also met with a representative from another television network, to discuss the possibility of a reality show.
A spokeswoman said “there are no deals in place” at this time, however, so for now, Winchenbach is focusing on keeping up with online orders and planning appearances at local venues and craft fairs.
“I feel so bad because people are mad because they’re not getting their [expletive],” she said. “I just want everyone to be happy.”Steve Annear can be reached at firstname.lastname@example.org. Follow him on Twitter @steveannear.